To convey the warmth and freshness of the the brand and maintain consistency of the brand through a variety of corporate and franchise roll-out locations.
The founders of Paradise Bakery & Café created their first freshly baked cookies and muffins in Long Beach, California. As success grew, they continued to expand the menu selections, adding delicious brownies, croissants, quiches, breads, soups, salads and sandwiches. Respected today as a leading brand in the bakery and café segment of the industry, the menu items are still prepared daily and with only the finest ingredients available, just as you would at home.
Enter this shop and you see and feel the warmth through the design and imagery before you ever taste their delectable offerings. Fitch provides interior design, kitchen design, and construction documentation services to this provider of fresh-baked comfort in a variety of locations and venues.