FITCH’s Chief Creative Officer and President of the Design Jury for Eurobest 2011, Tim Greenhalgh, looks at how a less formal approach can liberate the creative process. He examines how brands and retailers are adopting the serious business of Play and promotes the dynamics of dreaming and exploring as both an internal culture – and commercial More
Innovation is often shown in black and white contrasts: do you innovate or not? And when? In fact, innovation is not so black and white, More
In this case study presentation, Fitch and Select Comfort addressed the significance of consumer-centeredness and the benefits to the More
The inaugural World Retail Congress and Awards is taking place in Barcelona on 28-30th March – an influential event billed as a platform More
