Asian Paints
Delhi flagship store design
After spending time with customers in their homes, FITCH learned that in India, customers are scared of colour… when it comes to More
Studios / Singapore
Cosmopolitan hub and cultural mix
Singapore has long been the centre point of commercial activity in Asia. It is a cosmopolitan hub with a diverse but well-integrated cultural mix and has the most advanced trading and technological infrastructures in the world. As such, it is the chosen regional headquarters for many of our global clients.
For more than 10 years, we have delivered consumer-centric thinking to international and local clients alike, through our core disciplines of insights and strategy, environments and brand communication. Our retail schemes for the Asian Paints Colour Store, Courts Megastore and P&G’s SK-II have won us many international accolades and helped to establish us as one of the region’s most respected design studios. Other clients include Dell, P&G, Nokia, B&Q and Visa.
Recent Work from Singapore
TianHe
Allgood supermarket
TianHe’s supermarket needs to reassure customers of quality and safety as food safety scandals in recent years have led to mistrust More
Dell
Dell Technology Park
To keep consumer attention in a market where 240,000 visitors passed 1400 exhibitors, we needed to craft a unique, surprising and memorable More
Nokia
Nokia Windows Launch
Nokia needed a breakthrough consumer retail experience to support its largest ever product launch, the new Nokia Lumia 800 Windows More
Coca Cola
Identity and Pack Design
FITCH won a three-way-paid creative pitch in 2007 to help Coca-Cola create and launch a new brand of health beverages—a range of More