FITCH

Work

There are very few aspects of daily human experience that we don't—or can't—touch.

We are known for our ability to address brand communications projects with an inclusive, holistic understanding that embraces every aspect of both the physical and virtual environment. We are not tied to specific disciplines or channels. "IN-LINE DESIGN" ignores the artificial boundaries between, say, digital and print, or experiential and 2D design.

Recent Work

Asian Paints

Delhi flagship store design

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After spending time with customers in their homes, FITCH learned that in India, customers are scared of colour… when it comes to decorating, that is! They see it as a hassle, almost entirely driven by contractors. They lack the confidence in making More

BBC

The Doha Debates Poster Book

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Contextual introductions, season summaries and supplementary facts: a poster collection so bold, it starts the debate all over again. More

TianHe

Allgood supermarket

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TianHe’s supermarket needs to reassure customers of quality and safety as food safety scandals in recent years have led to mistrust More

Nestle

Nestle Slim milk

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Slim milk is a popular brand in its own right, therefore our response needed to be considered and proportionate. However, one thing More

Brown-Forman

Jack Daniel’s Sinatra Select

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Jack Daniel’s Tennessee Whiskey is an American icon and the world’s most popular Tennessee Whiskey. To properly position Jack More

Al Jaish Sports Club

Al Jaish Sports Club

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Al Jaish wished to become the adrenaline-infused alternative team to cheer for. In a league characterized by a handful of tired, established, More

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