Work / Nintendo

There are very few aspects of daily human experience that we don't—or can't—touch.

We are known for our ability to address brand communications projects with an inclusive, holistic understanding that embraces every aspect of physical, human and digital activation. We are not tied to specific disciplines or channels. Seamless experience ignores the artificial boundaries between, say, digital and print, or experiential and 2D design.

Recent Work For Nintendo


Times Square Toys “R” Us


Nintendo approached FITCH about creating a one-of-a-kind branded experience in the Times Square Toys "R" Us. They wanted to create an exciting, animated and interactive destination-based experience that appeals to families while still being compelling More