FITCH

Work / Morrisons

There are very few aspects of daily human experience that we don't—or can't—touch.

We are known for our ability to address brand communications projects with an inclusive, holistic understanding that embraces every aspect of physical, human and digital activation. We are not tied to specific disciplines or channels. Seamless experience ignores the artificial boundaries between, say, digital and print, or experiential and 2D design.

Recent Work For Morrisons

Morrisons

Changing Perceptions of Convenience Shopping

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UK ‘top 4’ supermarket Morrisons, wanted to exploit opportunities in the growing convenience food retailing market. Using this as an opportunity to learn from global best practice and ‘leap frog’ the sector, they wanted a new convenience store design More

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