FITCH

Work / Automotive

There are very few aspects of daily human experience that we don't—or can't—touch.

We are known for our ability to address brand communications projects with an inclusive, holistic understanding that embraces every aspect of both the physical and virtual environment. We are not tied to specific disciplines or channels. "IN-LINE DESIGN" ignores the artificial boundaries between, say, digital and print, or experiential and 2D design.

Recent Work In Automotive

Bajaj Auto

A futuristic retail experience for Bajaj Auto

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FITCH concluded that the full Bajaj brand story was not being told at retail. This insight led us to create three showcase zones – Sport, Technology and Commute – that would communicate the complete Bajaj story. More

McLaren Automotive

High Performance Design Solutions

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McLaren recently launched a new road car division, McLaren Automotive. FITCH was asked to develop the visual identity, dealership environments More

Virgin Racing

Formula One

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FITCH has recently been working with Virgin to create the branding for the launch of a new F1 racing team, Virgin Racing. They were More

HiQ for Dunlop

Brand Revitalisation

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HiQ is a leading fast-fit car care brand operated by Goodyear Dunlop, and operates via a network of franchisees across the UK. FITCH More

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