There are very few aspects of daily human experience that we don't—or can't—touch.
We are known for our ability to address brand communications projects with an inclusive, holistic understanding that embraces every aspect of physical, human and digital activation. We are not tied to specific disciplines or channels. Seamless experience ignores the artificial boundaries between, say, digital and print, or experiential and 2D design.
Recent work from Singapore
Inspired by Chinese culture, heritage and modern architecture, the M&M'S World Shanghai store needed to reflect the popularity of the M&M’S brand and provide shoppers with a colourful experience where they can explore, discover and be entertained.
The current home renovation process in China can be hard work. Products, and the building process are unsafe, if not dangerous. Unlike More
Delhi flagship store design
After spending time with customers in their homes, FITCH learned that in India, customers are scared of colour… when it comes to decorating, More
TianHe’s supermarket needs to reassure customers of quality and safety as food safety scandals in recent years have led to mistrust More
Dell Technology Park
To keep consumer attention in a market where 240,000 visitors passed 1400 exhibitors, we needed to craft a unique, surprising and memorable More
Nokia Windows Launch
Nokia needed a breakthrough consumer retail experience to support its largest ever product launch, the new Nokia Lumia 800 Windows More
Identity and Pack Design
FITCH won a three-way-paid creative pitch in 2007 to help Coca-Cola create and launch a new brand of health beverages—a range of drinks More
Singapore Tourism Board
Stand Design Scheme for Global Tradeshows
FITCH was asked by Singapore Tourism Board to design a modular stand for travel, hospitality and business tradeshows. More
Dealer store design
After spending time with customers in their homes, FITCH learned that in India, customers are scared of colour… when it comes to decorating More
Mumbai flagship store design
In India, consumers are scared of colour… when it comes to decorating that is! Home decorating is seen as a hassle in India where consumers More