Sprouts
Going toe to toe with the market leader

Work Type

When Sprouts opened its first store in 2002, Wholefoods had a head start of nearly 20 years. Today, after a decade in partnership with FITCH, the gap is closing fast.

Sprouts is based out of Pheonix and the FITCH studio there likes to see the locals succeed. This isn't just business - it's personal.

We're the natural food grocer's primary architects and prototype designers, responsible for creating every element of Sprouts' fresh, open-format grocery experience and helping them execute an ambitious expansion strategy.

They've opened nearly 200 stores across the United States since we joined forces, and FITCH has worked on 90% of these. With 1,000 more stores in the pipeline over the next 15 years -- more than one every week -- we're looking forward to introducing the company's authenticity and humility-meets-utility attitude to millions more customers quickly, accurately and cost-effectively.